Canada Brand

Show the world quality is in our nature!

Canada Brand helps global consumers recognize Canadian food and beverage products and showcases the diverse range of products from our varied landscape from coast to coast to coast.

It's more than a symbol, it's a story of our Canadian values, it evokes trust in our world-class, sustainable production systems, and it creates excitement and demand for our unique offerings.

Discover Canadian products and connect with industry by browsing our Members Directory.

If you're a Canadian agriculture, food or seafood company looking for a competitive advantage, the Canada Brand will help to differentiate your products in a saturated global marketplace, by providing free access to:

  • A government-approved and recognized national branding program;
  • A marketing toolkit optimized for today's business environment;
  • Promotional opportunities in international markets; and
  • A community that shares the strategic vision of a unified international Canadian presence to increase the global appetite for Canadian products.

Together, we can continue to build and expand the long-term competitiveness of the agriculture and agri-food sector. Together we can brand Canada!

Join Canada Brand

Are you eligible to join Canada Brand?

Canada Brand is open to export-ready, registered Canadian business entities that have a role in producing, promoting or supporting Canadian agriculture, food or seafood products.

The products must be grown, raised or harvested, or processed in Canada and produced in accordance with all relevant Canadian regulations related to exports.

Contact Canada Brand

Canada Brand
Agriculture and Agri-Food Canada

Service standards

Our goal is to always achieve our service standards. We aim to:

  • Respond to general inquiries made to our phone number or email address before the end of the next business day
  • Acknowledge receipt of your application within 1 business day
  • Send you a final approval or rejection notification within ten (10) business days following receipt of a fully documented application

Submit your feedback

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Thank you for your help!

Thank you for your feedback! Our team will analyze your comments and action accordingly.

Should you need to contact us directly, please refer to the 'contact us' at the bottom of the page.

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